Three decades ago when I was a young salesman in the UK, I walked into a lab in Cambridge University. The lab boss told me that my...

We are looking for a detail-oriented individual with an interest in life sciences to join our team as a Sales & Marketing Support Specialist

Green Leaf Scientific wins Precisionary Instruments’ Distributor of the Year! Learn more!

Red Box Direct , through the Green Leaf Science distribution model is committed to empowering manufacturers of life science research...

Learn how to effectively find, manage, and leverage life science distributors in our latest webinar blog!

In 1895, the first electro-mechanical life science research machine was invented by Willem Einthoven. He called it the Electrocardiogram,...

I often think that in the world of work, the effort we put in cannot always guarantee success. However (and this is really important), in...

Okay! So you’ve done months or years of gruelling R&D. Hardware, software, firmware are all finished and even the user manuals are...

What is the most common problem with the sales function in manufacturing companies? Below, I’ll show you and then I’ll explain how to fix...

In the high-value scientific instrumentation business, international distributors are our allies in the campaign to sell our fantastic...

Some years ago, I was out for a walk in Hong Kong while on a business trip and I found myself staring at an amazing array of fish in an...

So you’ve developed the latest must-have PCR machine, or the fastest data recorder in the world, but now you need to decide on a price to...

So you have built your business over the years and now you are well established in your home market. You understand how to find and sell...

Technical sales is a challenging career and certainly not for everyone. From the employers perspective there are four key challenges:...

“20% Off, this month only!” “3 for the price of 2…” “Buy now, get a free XXX (a $50 Value!)” Offers like these work in the stores we all...

Sorry, I couldn't help myself! Well, it is the season of giving, and as I was making plans for gifts for my loved ones, it occurred to me...

I was on a video conference call last week when I realized that I had missed something important. It was a video conference and we were...

“Let’s try them and see how they work out……” is not a good hiring plan. If you agree then this book should interest you. Smart and Street...

Not many people have sat on the board of both Amazon and Google at the same time but John Doerr did. He started out at Intel and went on...

OK, so this is going to be a boring post. Honestly, I wish it didn’t have to be but I have just come back from a trade show in Paris and...